Whether your product is a technology product or not, every company is a tech company. Today's workforce communicates using technology and is more efficient than it has ever been because of technology. Face it, if your customers are going to buy, the entire process, from marketing to sale, will be facilitated by technology, especially web-based technology. You need to know the following:
How to vet a technical candidate
How to write technical requirements
How to upload your own content (blog post etc.) online
How to market your product using the languages of HTML and CSS
How to manage updates to your website without suffering high costs and delays
How to effectively evaluate technical progress on outsourced labor
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